As massage therapists trying to make a living at a profession we love, it is often challenging to continually try and entice new clients to our practice. There are the tried and true methods of handing out business cards wherever we go, attractive brochures and free chair massage at community events. But with the increased awareness surrounding social media and wed-based services, many more tools are becoming available. Learn how an Internet presence can help clients find you and increase your business.
Even though a majority of massage therapists are not yet familiar with CAQH, those who are a part of this nationwide credentialing system have an advantage for the future.
One of the most daunting tasks for massage therapists has been trying to get insurance companies to cover massage therapy sessions. As of 2014, that ongoing battle may be at least partially resolved when certain aspects of the Affordable Health Care Act come into play. Learn more about how the changes in insurance coverage may affect your practice.
As of January 1, 2013 the NCBTMB credential of “National Certification” was retired and the “Board Certification” credential was introduced. Taking some NCBTMB-certified massage therapists by surprise, these changes have caused a lot of confusion. Find out the answers to some commonly asked questions.
Each modality in massage therapy has its own set of theories and beliefs. Most are not unique to that particular modality, and many of them overlap. Some use ideas and techniques from Eastern or Western cultural traditions, and some incorporate a bit from each tradition. Learning about the use of elements can help to enhance your massage techniques.
By using these five suggestions for approaching medical professionals, massage therapists can cultivate valuable relationships with their local physicians.
“When I first began practicing massage therapy, back in the mid-70s, when legitimate therapeutic massage wasn’t so commonplace as it has become, I had a young male client who assumed he was there to receive more.”
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