America is a melting pot of various cultures, all of which bring their differences with regard to the appropriateness of touch. Some may be high touch, low touch and even no touch with regard to their tactile communication. Massage therapists who live and work in communities where there are diverse cultural norms need to be sensitive to these differences – by understanding and honoring them.
When bodyworkers obtain mastery of their profession, they are deemed a healer. Most bodyworkers strive for this aptitude level – however few know how to transition into this role.
While house calls, or out calls as they are sometimes called, can be convenient for the client, they have the potential for being quite dangerous for the massage therapist.
At the end of 2012, tens of thousands of war veterans came back home. They returned to all the mundane aspects of life they left behind when they were called to deploy to combat zones in the Middle East. For many it is a difficult transition and they are not the same person they were when life was more predictable. Learn how massage and other complementary therapies can help ease the stress, trauma and physical injuries so often affecting our war veterans.
Is it okay to offer clients wine or champagne before a massage to help them relax? To some it may seem a good marketing ploy…but it could lead to some unpleasant circumstances. Learn about why serving alcohol to clients is a BAD idea.
Whether the occasion is a holiday like Valentine’s Day, Mother’s Day, a special anniversary or someone’s birthday, one way to celebrate the occasion is with a couple’s massage. It is an offering that can help introduce a reluctant first-timer to massage or reinforce the bonding of two people through a shared experience. Learn how introducing and promoting couple’s massage can enhance your practice.
“I have a client who has been with me for quite a few years. She is a weekly appointment, but she is always late and continually asks for more. I debated how to handle this situation as I did not want to lose such a good client.”
Just like in doctor’s offices or any waiting room, there are times a client comes early and must wait for his or her appointment. Learn how to improve the health of a client by filling in that time with games.
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